Happy Lark

BRANDING

The Happy Lark is a brand created for a children's store based in Fort Worth, TX. 

Bright colors were used to correspond with this vibrant brand. The type is cut to mimic building blocks children play with. 

The dotted line can be found interweaving throughout the brand's elements. This is representational of the "play" that is encouraged in The Happy Lark store. 

Check them out here.